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BSA Startup Challenge 168

Champion
WONG Ka Chun, BMSIM Student
28 February 2015


Mr WONG Ka Chun from the BMSIM Programme received the Championship of BSA Startup Challenge Competition.

Organised by BSA/The Software Alliance, with Intellectual Property Department of HKSAR Government, Customs and Excise Department of the HKSAR Government and Cyberport as co-organisers, the competition aimed at promoting software innovation, entrepreneurship and intellectual property rights among university students. Participants were required to produce a prototype and a marketing plan for their business ideas within 168 hours and to give a presentation to the panel consisting of start-uppers and representatives from major technology companies and government officials. 

The team created a webpage entitled “TravelUs” which serves as an agency to let travellers select their preferred tour guide in advance and tailor-make their itinerary in order to explore the local culture of Hong Kong. This competition not only helped to expand participants' networks, but also provided important insights into starting a new business from scratch.